1. a financial gain, especially the difference between the amount earned and the amount spent in buying, operating, or producing something.


  1. having the power, skill, means, or opportunity to do something.

Profitable Ag is a farm business management consultancy focussed on working with great people to support them to run profitable farming businesses.

Pete offers independent, honest and objective support for your business and provides a critical link between farm production and financial outcomes. With over 25 years of industry experience he has learned that:

  • A profitable business provides peace of mind and freedom of choice.
  • There is no substitute for attention to detail and,
  • That a simple and practical approach often works best.

“There is only one success – to be able to spend your life in your own way” – Christopher Morely

Give Pete a call if Profitable Ag can support your businesses in any of the following areas:

  • Reviewing farm business performance to identify opportunities for business improvement
  • Strategic business planning
  • Assessing capital investment opportunities
  • Business succession planning
  • Grower group workshop facilitation
  • General business advice